Branding is extremely important for every business, no matter how big or how small. Before marketing your brand its important that a specific identity and character is established.
Our approach to branding
At Red Goat Media we believe that branding should continue throughout the entire company or organisation, then – after the product & service has been provided the brand must be re-marketed.
‘Branding doesn’t just stop at the logo’
Step 1. The Design, Look & Feel
We base our brand strategy on bringing your business to life; transforming what’s virtual into something tangible. We create all aspects of what a strong brand needs, including:
Brand Purpose, Identity & Consistency
We understand that its important to translate your company’s vision and mission into your brand identity. We tailor all logo’s and typography, to your story and tone of voice. We’ll create a consistent brand identity that will unify your company’s position, promise and personality, so that your customers engage emotionally with all your products and services. By combining all of these, we can then effectively communicate the essence of your brand experience.
Looking for samples? Check out our branding portfolio: Branding Portfolio
Step 2. The Experience
Brand experience is just as important as any other part of marketing. Your brand should have a character that is translated throughout the company all the way to the end user. Many companies often fail to understand the importance of the brand experience and fall short at this hurdle. GoatMedia can assist in this step, for more information contact us today.
Step 3. The Marketing
Market, market and re-market!
We understand the importance of marketing, and pride ourselves on our capability of marketing companies. Once the brand has been established, its imperative that a marketing strategy is put into place. At GoatMedia we can implement the marketing strategy for you and push your business to the top.